Generic bonusing – the future of gaming platforms?

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Bonusing is one of the most talked-about industry topics, and understandably so, since it represents a primary tool for two crucial aspects of iGaming: customer acquisition and retention. But what does the future hold for bonusing, and where do online gaming platforms come into it? Comtrade Gaming’s product manager Mitja Slavec investigates for Igaming Business.

 

May 2016, Igaming Business